Creatures of All Kind is a rooftop sanctuary perched atop the all new CODA Hotel in Williamsburg Brooklyn NY.
The visual identity of Creatures of All Kind was carefully designed to convey authenticity, creativity, and a sense of nostalgia. Inspired by a vintage style, the brand uses visual elements that evoke a welcoming atmosphere while exuding exclusivity and personality.
The logo is one of the brand's most flexible elements. Presented in various versions and compositions, it adapts to different contexts of use, ensuring versatility without losing its core identity. The curvilinear and bold typography reinforces the retro character, blending modernity with sophistication.
The color palette is crafted to create contrast and emotion. The primary tones include moss green, burnt orange, pale pink, light cream, black, and earthy brown. This combination harmonizes vintage elements with modernity, celebrating the balance between traditional and contemporary.
The brand stands out for its creative use of patterns that incorporate stylized creature symbols, shapes, and organic textures. These patterns enhance applications by adding depth and authenticity. Graphic elements are applied to packaging backgrounds, printed materials, and digital layouts, creating a continuous and immersive visual experience.
One of the most iconic aspects of the visual identity is the use of creature illustrations, ranging from animals like snakes and deer to fantastical beings and mysterious designs. These illustrations add an artistic and playful touch to the brand, representing the celebration of diversity and uniqueness. The creatures are intricately detailed and exude an artisanal style, emphasizing the exclusivity of the identity.
Creatures of All Kind gin packaging stands out as an extension of the brand's concept and atmosphere. They connect fans to the bar through collectible and striking pieces, reflecting the philosophy and character of each gin, perfect for unique moments, inside or outside the bar.
The bottles feature a classic silhouette with a retro touch, using translucent glass to enhance the gin's natural colors and textured paper labels, which reinforce the artisanal perception. Each label combines striking typography, creature illustrations and a color palette unique to each gin, creating a cohesive and vibrant identity.
Offering your own gins allows customers to take home a piece of the bar experience, strengthening the connection with the brand beyond the physical space. The bottles, also designed as display items, combine detailed design and visual quality, making the gins ideal for gifts or display. Combining functionality and aesthetics, the gins reflect the values of Creatures of All Kind, creating iconic packaging that transforms each bottle into a lasting brand experience.
The Creatures of All Kind website translates the essence of the bar and its visual identity into an attractive and functional digital platform. It was designed to reflect the brand's unique concept, combining striking typography, creature illustrations and a cohesive color palette, reinforcing the retro and sophisticated aesthetic.
With an intuitive design, the website highlights the main elements of the Creatures experience: information about the bar's events, its own gins and exclusive cocktail recipes. Smooth navigation invites visitors to explore each section while immersing themselves in the brand's atmosphere.
Graphic elements, such as icons and patterns inspired by the bar, add personality to the look. Social media integration and customer reviews reinforce the brand's bond with its audience, creating a vibrant and interactive space for cocktail enthusiasts and vintage design lovers. The website acts as a digital extension of the bar, celebrating the same values – exclusivity, creativity and connection – and keeping the experience alive wherever fans are.
